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UAE EQUESTRIAN AND RACING FEDERATION / BRAND GUIDELINES / SECTION 2 / CORE ELEMENTS
2.18 Prohibited applications
This section covers examples of forbidden items for the For further queries or approvals on placing the UAEERF
UAEERF Identity or any of it’s supporting graphic Identity onto objects, contact the UAEERF Office
elements to be placed, printed, produced or : www.uaeerf.ae
associated with. This is not a complete nor extensive list but
is to be used as an initial checklist guide.
Transport vehicles Disposable items
The UAEERF Logo Identity and its supporting brand DO NOT place the Identity or any of its supporting graphic
elements are to be used with great care and respect, elements onto disposal items that can be thrown away,
and can no longer be used on vehicle livery. crushed or soiled, such as:
If the government entity requires identification for it’s livery, - Plastic or paper bags, bottles, packaging, cups, plates
acronyms of the entities name may be used, for example etc.
Department of Transport can use DOT, but never the - Tissues
full name. - Food stuffs etc.
DO NOT place the Identity or any of its supporting graphic Undesirable items
elements onto any part of a vehicle, such as:
DO NOT place the Identity or any of its supporting graphic
- Cars, 4x4 and sports utility vehicles elements onto undesirable items that may disrespect, hide,
- Lorries and pick-up trucks tarnish or raise questions against the brand, such as:
- Buses, minibuses and coaches
- Bicycles - Garbage bins
- Motorcycles - Ash trays
- Taxis, trains, monorails and trams - Cigarettes and packaging
- Ships, boats and hovercrafts - Coasters
- Aeroplanes and helicopters- Emergency and first - Cutlery
responder vehicles - Coat hangers
- Recreational vehicles such as camper vans, motorhomes - Headphones
and trailers - Mouse pads
- Electric vehicles such as hybrid cars, golf buggies and - Batteries
segways - Fire extinguishers
- All-terrain vehicles (Quad bikes) - Matches
- Garbage, sewage, construction or water trucks - Lamps, lamp shades and bulbs
- Furniture
DO NOT place the Identity or any of its supporting graphic - Cushions, blankets, throws and rugs
elements inside the vehicle in areas such as: - Industrial, agricultural and mechanical objects,
- Car mats equipment, apparatus and machinery
- Dashboard covers - Animal and livestock objects, equipment, apparatus and
- Seat covers machinery etc.
- Window decals
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